Archive for October 2008

Make It Rain Launch Party!

We felt it was about time we celebrated the launch of Make It Rain, so we will be holding our official launch party in Soho on Thursday, November 20th 2008.
It’s sure to be a great night attended by our friends, clients, members of London’s Online Marketing community, the press and of course the Make It […]

Subscribed Links - Google’s SEO Backdoor?

Wouldn’t it be great if you could guarantee that your website would appear on the first page of Google’s search results, under any keyword, without undertaking any Search Engine Optimisation? Wouldn’t it also be great if you could dynamically update the text and images within those search results using TSV, XML and RSS feeds?
Well, it’s […]

Part 2: Has PPC gone off track?

How many of your accounts show that the majority of sales occur within one click? I have worked on accounts that achieve over 65% of their sales from single visits, or did they? I think this is where, we may over analyse and the data can be misleading.
The data says one click, one sale, but […]

Part 1: Has PPC analytics gone off track?

Once upon a time, back in 2004, I had only one client out of 15 that was tracking sales and revenue. The rest were happy to be on the world wide web and were waiting for the phones to ring off the back of all this traffic.
PPC tracking today
We know that the benefits of PPC […]

Search Marketing Events

We always like to help, so check out our new search marketing events page to keep up to date with the latest conferences, expos, parties and showcases in the industry. We’re always out and about at events all over the UK.
Catch us at the e-consultancy SEO Supplier Showcase and other events […]

Yahoo! minimum bids no longer at 0.05p

For starters let me say i found this quite amusing this morning. No, not the minimum bid thing but the glaring headline typo in Yahoo’s search marketing ‘News and Tips’ newsletter they sent me. Oh dear.

Moving swiftly on to the subject of this post, Yahoo! actually introduced the change in the standard minimum bid […]

Simple SEO for the iPhone App Store

I love the iPhone app store, but it’s a victim of it’s own success as more developers submit apps. Thinking way back (about 2 months ago) it was easy to find an app you wanted because there wasn’t that many. But now, it’s life-draining to wade through all of the apps to find a […]

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