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	<title> &#187; PPC SEO Social Media Agency London | Make It Rain</title>
	<link>http://www.make-it-rain.co.uk</link>
	<description>PPC, SEO, Social Media Agency London</description>
	<lastBuildDate>Wed, 17 Dec 2008 12:12:13 +0000</lastBuildDate>
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		<title>A Year in Search 2008 – Top UK Google Searches</title>
		<description>As Christmas is fast approaching and 2008 draws to a close, we thought we’d take a look back at Google's fastest rising searches in the UK. There are clearly some national British favorites on here with the likes of beer batter &#38; Boris Johnson amongst some international front-runners like Palin ...</description>
		<link>http://www.make-it-rain.co.uk/year-search-2008-uk-top-searches/</link>
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		<title>e-consultancy SEO Supplier Showcase</title>
		<description>Justin Hayward, Make It Rain's, Managing Partner, recently presented at e-consultancy's SEO Supplier Showcase on November 27th.

You can download our PowerPoint presentation on the e-consultancy website or to help make it even easier, here's an embedded version below.  If you didn't get a chance to speak with us, and would ...</description>
		<link>http://www.make-it-rain.co.uk/econsultancy-seo-supplier-showcase/</link>
			</item>
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		<title>Google BPF (Best Practice Funding) &#038; agencies</title>
		<description>There's another reason for calendars in December this year, there's only 23 days left until Google revokes it's BPF scheme.  Seen as a progression from the original flat rate kickback model where most agencies running PPC received 15% of their PPC spend back from Google, it aimed to improve ...</description>
		<link>http://www.make-it-rain.co.uk/truth-google-bpf-practice-funding-agencies/</link>
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		<title>Google&#8217;s SearchWiki - The Fundamentals</title>
		<description>Google’s SearchWiki is a true reflection of web 2.0 in its ability to provoke user engagement and add an open source element to traditional searching. Effectively, Google will have the ability to form a collective database of search preferences by enabling people to customize their own results and allow access ...</description>
		<link>http://www.make-it-rain.co.uk/googles-seachwiki-fundamentals/</link>
			</item>
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		<title>Make It Rain Launch Party!</title>
		<description>A quick thank you to all of you who came down to show your support for us at Make It Rain last Thursday night.  We had a great time and hope you did too.

Check out all the pictures on our Flickr account!




 </description>
		<link>http://www.make-it-rain.co.uk/rain-launch-party-2/</link>
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		<title>Flugle – Google Flu Trends</title>
		<description>The concept behind Google’s newest claim to fame ‘Google Flu Trends’ is a bit far fetched if you ask us, but as ridiculous as it may sound – it is actually feasible!

It’s a model developed in partnership with the U.S. Center for Disease Control and Prevention (CDC) which found a ...</description>
		<link>http://www.make-it-rain.co.uk/flugle-google-flu-trends/</link>
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		<title>Make It Rain Launch Party!</title>
		<description>

We felt it was about time we celebrated the launch of Make It Rain, so we will be holding our official launch party in Soho on Thursday, November 20th 2008.

It's sure to be a great night attended by our friends, clients, members of London's Online Marketing community, the press and ...</description>
		<link>http://www.make-it-rain.co.uk/rain-launch-party/</link>
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		<title>Subscribed Links - Google&#8217;s SEO Backdoor?</title>
		<description>Wouldn’t it be great if you could guarantee that your website would appear on the first page of Google’s search results, under any keyword, without undertaking any Search Engine Optimisation? Wouldn’t it also be great if you could dynamically update the text and images within those search results using TSV, ...</description>
		<link>http://www.make-it-rain.co.uk/subscribed-links-google-seo-backdoor/</link>
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		<title>Part 2: Has PPC gone off track?</title>
		<description>How many of your accounts show that the majority of sales occur within one click? I have worked on accounts that achieve over 65% of their sales from single visits, or did they? I think this is where, we may over analyse and the data can be misleading.

The data says ...</description>
		<link>http://www.make-it-rain.co.uk/part-2-ppc-track/</link>
			</item>
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		<title>Part 1: Has PPC analytics gone off track?</title>
		<description>Once upon a time, back in 2004, I had only one client out of 15 that was tracking sales and revenue. The rest were happy to be on the world wide web and were waiting for the phones to ring off the back of all this traffic.

PPC tracking today

We know ...</description>
		<link>http://www.make-it-rain.co.uk/analysing-ppc/</link>
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